A new poll finds Americans are more likely to say that a politician is “embarrassing” or “offensive” to them than to say he or she is “nice.”
The poll of 1,959 adults found 56% of respondents thought that a candidate’s personality was a bad thing, while 41% said it was not.
Emotiona, a social media marketing company, surveyed people about the most common traits that they associate with politicians.
They asked respondents about their most-used adjectives and phrases and what the word they most often used was in their Twitter bios.
The poll found that the adjectives that are most likely used to describe politicians, including “embarrasing,” “offensive,” “embattled,” and “sad,” were the most frequent descriptors.
People said the following descriptors are the most often and how often they were used in their bios: “embarassing” (58%), “offensively” (56%), “intimidating” (55%), “pandering” (54%), “tolerating” and “respecting” (52%) The poll also found that “sarcastic,” “trolling,” “mean,” “selfish,” and other similar descriptors were also the most frequently used descriptors in the bios of politicians.
The survey also found people are more apt to say politicians are “mean to the people” and are “willing to hurt” them than they are to say they are “nice,” “kind,” “caring,” and are honest.
“People feel that a political leader is trying to hurt them and that this is part of their identity,” Emotionas co-founder and CEO Chris Karpinski told The Washington Post.
“In general, people believe politicians are selfish, mean, and they don’t care about the people they represent.
We found that people are also more likely than the general population to say a politician ‘has no moral character.'”
He added that, despite the survey finding that most people believe they would be more likely in the polls to vote for a candidate, “there’s a lot of uncertainty about what the electorate really wants.”
In general voters are much more likely to say they’d rather elect a different candidate if the current one does not get reelected.
And they are more likely to say it’s more important to elect a leader who is honest and trustworthy, Karpinsays.
“When voters are asked to choose between two candidates, voters are almost as likely as the general public to say, ‘I’m going to vote to elect the person who has the best policies and the best personality,'” Karpinksays.
The most-mentioned adjectives in the bio of a candidate for the U.S. House of Representatives, according to Emotion.
Emotion, a New York City-based company, started in 2011.
The company, which employs 50 people, recently raised $50 million in Series B funding to expand its reach and expand its customer base.